Content marketing is on the high fly. Millions of contents (whether graphic or textual) are being posted every day. But your purpose of posting the content would be successful when the content is read by the attributed readers. You may write for fun or to make money, or to express your passion; but flood of traffics, comments page after page will make you feel good, like a dream come true.
To get this magic effect, you need to know about the best timing to publish your posts. There are many who are unaware of the fact that there are certain times that considered as the best time to publish the contents. The sense of reaching at the right time would extend the opportunity to serve the purpose.
Content marketing is one of the most effective ways of having your voice heard, promoting your brand, building your audience, and even growing your own prospect. That’s why to reach the audience you need to find out when your users are online the most. It is also important to understand the favorite topic of the audience. Otherwise, the most valued information may get unnoticed due to lack of understanding of time management. So, depending on the subject of the content you can set your schedule of posting.
Posts like these without saying are “Hot Cakes.” Regardless of timing, people will jump into the post.
Neuroscience says the impact of timing is much on human mind. It is believed that (and true too to a large extent) “right information” at “right time” composes an accurate audience profile. Once this is accomplished, be sure that your content (whatever you want to say) will reach the sphere (whom you want to reach).
At this point let’s take a look at the analyze of the best time to publish posts for specific results. To get maximum exposure in social media be sure your audience are online.
The best times to post on Facebook is mid-day or early afternoon. This time tends to get higher visibility. Even it is verified that the engagement rates are 18% higher on Thursdays and Fridays. However, this may vary for specific industries.
Twitter, being the popular network for mobile users it is said that “5 PM” is the best time for tweeting. Mid week is suggested as the ideal time for tweeting when people are at distraction. But posting in tweeter can be a bit tricky. So, if you want to test your audience, go ahead with some tweets and retweets for the productive result.
LinkedIn is primarily and almost purely used for business purpose. So it is advisable to write your post during business hours. Tuesday, Wednesday, and Thursday between 12:00 and 5:00 p.m. are said to be effective hours.
Posting on platforms like Instagram, YouTube, Snapchat, Pinterest, Tumblr surprisingly there is no “best time” to publish. It is hard to predict what works for one post, will work for the next one too. The audience may react differently to your different posts as per their behavior and timing.
Above everything what matters for your post are……….
After all the main objective of writing and posting is to provide people with the reading material that is beneficial for them, and also spread your message around. Mostly, people don’t find the content on the date it had been posted. They come in contact when they search for that topic or visit to social media. So, instead of searching for the answer of “Best Time” keep posting maintaining top quality. The more posts that you have, the more chances you have of future readers finding you in a search engine.
Don’t forget to optimized your content for search, check it twice for grammatical errors, and schedule it to go live. Give your best effort to drive a lot of qualified traffic to your website generating leads and ultimately sales.